Eight businesses. Eight outcomes. One honest before and after. Backed by everything else the team ships every week. Websites, hosting, phones, chat, HR, the lot.
Every industry. Every size. The stories below all started with one of these four. The pain rarely changes.
Missed calls
Voicemails that become quotes for the shop down the road, not you.
Slow follow ups
Warm leads that go cold by Wednesday afternoon while the day runs the team.
Too much admin
Hours a week sunk into paperwork that does not bring in a single new customer.
No visibility
Guesswork on what is working, what is stuck and what to fix next quarter.
Real owners. Real before and after. No slide decks, no vanity numbers, just what changed on Monday morning.
Before. Bland, basic site. Every new service line came with an agency quote most small businesses cannot afford. Growth was stalling.
After. A full multi-page rebuild with SEO and AEO baked in. New services can be added without a new agency invoice every quarter.
6+
Dedicated service pages, one price
Before. A strong licensed and insured pest control brand with no website that properly represented it. Urgent local searches were going to whoever showed up first.
After. A clean brand-led site with SEO and AEO baked in. Service pages, FAQ schema and suburb-level content. As Ross put it, the colours just make it pop.
5.0★
SEO and AEO, one monthly price
Before. Another provider promised the world but delivered a rigid template. Updates were hard, the brand was boxed in, and AI answer engines had nothing to quote.
After. A full rebuild with AEO baked in. JP now feels like part of the family, and customers are finding PestGuard Sydney through AI.
AEO
5.0 review and AI discovery
Before. Jason kicked off his new mortgage broking venture on WordPress. The brand had heart, but the starter site did not show it, and visitors had no way to estimate borrowing power before calling.
After. A brand-led rebuild with local SEO and AEO baked in, plus a borrowing power calculator built for general advice. Regulated-industry copy kept honest, clear and compliant.
25+
Leading lenders compared
Before. Class enquiries, booking changes and chase calls were swamping the front desk. People were waiting. Some were giving up.
After. A simple call routing platform, set up in days. Calls go to the right person the first time. Nothing falls through.
500+
Calls a week, routed first time
Before. Contacts as high as 0.41 per subscriber, abandon rates at 40% and an NPS of 12.14. The customer journey was fragmented and the experience did not match the broadband speed.
After. We mapped it, measured it and automated the heavy lifting. Same team, same headcount. Contacts fell to 0.12 per subscriber, abandon rates to 6% and NPS rose to 40.92.
0.12
Contacts per subscriber, after
Before. Every customer journey ran through chat independently. Sales, support, billing, the lot. It was fragmented and none of the journeys integrated with each other. Or siloed. It needed a full rebuild, in line with the NZ digital-only strategy and brand launch, in two months.
After. The team rewrote every key flow in Rocket's tone of voice, surfaced friction and shipped the new experience ahead of time. Now all journeys work seamlessly together.
2 mo.
From brief to brand launch
Before. The HR team was buried. 127 repetitive tasks across hires, leave, exits and payroll changes. 30 manual workflows. Forms chased managers by email, data was rekeyed into spreadsheets, and every month-end report started from scratch.
After. We mapped every touchpoint, measured the real time cost, then quietly automated the heavy lifting. Approval flows route themselves. Onboarding, leave and exit packs generate in minutes. One source of truth instead of ten spreadsheets.
283
Hours of admin, back every month
Websites, hosting, phones, chat, HR, ticketing and the operations work behind them. One team. One invoice. One number to call.
Not a tool. Not a feature list. A partner that takes the running of the business off the founder's plate and turns it into a system that grows.
Live in weeks, not quarters. The team brings the build, the copy, the integrations and the go-live plan on day one.
One partner instead of four vendors. Predictable monthly cost. No surprise invoices for things that should come as standard.
Hours of admin every week handed back to the founder. Quotes, follow-ups, scheduling and reporting run themselves.
Instant answers, on-brand replies and a record of every conversation. The experience scales without losing the human touch.
More enquiries captured. More converted. More return visits. Growth becomes a system, not a hope.
Half an hour, no pitch. The team will listen, ask a few honest questions, and say straight if the tools can help.
